Friday, December 27, 2019

Narrative Report Example - 1091 Words

On 09/17/2017 at approximately 8:48 AM while assigned to the patrol division; I, Deputy John Cooper was notified by dispatch of a subject who was reporting a stolen firearm. I was contacted prior to making contact with the complainant, by Sgt. Inv. Bowring, who stated the complainant called him and stated the suspect was currently at the residence of 247 CR 4641 Winnsboro, Texas. I made contact with Kevin Ramirez (TX DL# 36178332), who stated he had a Glock pistol (Serial# BDYT051) and an iPad (Serial# DMPSK1Q7HG6R) stolen from his vehicle at approximately 4:30-5:00 AM. Mr. Ramirez stated he stopped by the residence at 247 CR 4641 Winnsboro, Texas to visit some people he knows there at approximately 3:45 AM. Mr. Ramirez stated while†¦show more content†¦Weems allowed me, Sgt. Pollard and Deputy Sepulvado to walk through the residence to make sure Mr. Holt was not there. At this time, I thanked Mr. Weems for his cooperation and then left the residence. I then contacted Mr. Ra mirez and informed him, his items nor was Mr. Holt at that residence. I informed Mr. Ramirez I would make a report of the stolen items and forward it to CID. I also advised Mr. Ramirez if he saw where he was tracking his iPad and it changed locations to call the Sheriff’s Office and let me know. At approximately 3:30 PM, I contacted Mr., Ramirez to see if his iPad’s location had changed and he stated he had his property returned to him. When I questioned Mr. Ramirez how he got the items back he stated he was contacted by Garrett Amason (TX DL# 33891144) and Lauryn Vasquez ( TX DL # 38168735), and stated Mr. Amason and Ms. Vasquez said they had heard about his items being stolen from him and was going to go check and see if they could find the items for him. Mr. Ramirez stated he was contacted by Ms. Vasquez at approximately 2:30 PM, to meet her at Brookshire’s parking lot, as she had had the items that he had missing. I asked Mr. Ramirez if he could provide me w ith contact information for Mr. Amason or Ms. Vasquez and he said he didn’t know Mr. Amason’s phone number but he was able to provide me a phone number for Ms. Vasquez. At this time I called Ms. Vasquez and identified myself as a Deputy for the Wood County Sheriff’s office,Show MoreRelatedNarrative Report Example769 Words   |  4 PagesOn 12,18,2017 I observed a blue Nissan Altima bearing Florida tag # traveling south on US 19 at Ridge Rd. A computer check via FCIC/NCIC revealed this tag was expired as of 04/24/16 and assigned to a 2015 red Hunyadi four door. I activated my emergency lights and conducted a traffic stop on the above listed vehicle. The vehicle came to a final stop at the intersection of northbound US 19 at Green Key Road. I made contact with the vehicle driver/ defendant, later identified as Raymond David FrancesRead MoreTr137 Narrative Report Example745 Words   |  3 PagesMike, I dont even know where to begin, but this is completely unacceptable. My truck TR137 has been down since the end of my shift on Thursday, June 23rd, on my post trip inspection I noted an oil leak and steer axle shock had come unbolted on the bottom, both on the passenger side, both of these items I noted on my VCR. I arrived at the yard on Friday, June 24th at my regular time. On my pre-trip inspection, I noticed that the shock was fixed and that the side of the engine with the leak had beenRead MoreNarrative Report Paper Example814 Words   |  4 PagesOn Saturday 10/28/17 at 1142 hours I was dispatched to a physical domestic on the sidewalk in front of 3210 M ST SE in the city of Auburn, King Co, WA. Dispatch advised the reporting person, Tracina Navarro, stated five minutes prior, she observed a male pushing a female, trying to force the female to drink something, and then pouring whatever it was on the female. While I was enroute, dispatch stated Navarro spoke to a differenent witness who stated she got video of the male pulling the femaleRead MoreNarrative Report Example Bshrm9191 Words   |  37 PagesRepublic of the Philippines B BATAAN PENINSULA STATE UNIVERSITY Main Campus, City of Balanga, 2100 Bataan A Written Report Presented to the Faculty of the TOURISM AND HOTEL AND RESTAURANT MANAGEMENT In Partial Fulfillment of the Requirements for the Degree of BACHELOR OF SCIENCE IN HOTEL AND RESTAURANT MANAGEMENT Submitted By: Dana Carmela M. Rubiano i Republic of the Philippines BATAAN PENINSULA STATE UNIVERSITY Read MoreExample of Narrative Report of Ojt of Computer Science Students2195 Words   |  9 Pageslegislation and his cooperation, perfected a â€Å"new government.† -The Wood-Forbes Mission arrived in the Philippines and was cordially received by the Filipinos. -After completing its works, the Mission returned to the United States and submitted a report to President Harding. Postponement of the grant of independence for the following reasons: 1.the poor financial conditions of the Philippines 2.the instability of the Philippine government. October 5, 1921- Wood returned to the Manila as the newRead MoreTraining and Narrative Report768 Words   |  4 PagesAds related to  narrative report for ojt Hotel Hotels: Booking.com - Book Without Commission   www.booking.com/Hotels Book at over 275,000  hotels  online booking.com is rated  Ã‚  (1,432 reviews) Hotels in London Hotels in Edinburgh Hotels in Manchester Hotels in Glasgow Cornerstone software - camLine launches Cornerstone 5.1   www.camline.com/ DoE, 6 sigma, EDA – read more†¦ Hotel Reports  - webcrawler.com   www.webcrawler.com/ Search multiple engines for  hotel reports Explore AnswersRead MoreManaging A Firm Based On Past Oriented Financial Statements1718 Words   |  7 Pages1 Introduction 1.1 Background Increasing attention is being paid to narrative reporting or the ‘front end’ of the annual report. All companies are currently required to prepare a directors’ report containing certain basic information. the investors face difficulty when pursuing to anticipate the future of a firm based on past-oriented financial statements. Forward-looking information is essential for the investors, as their decisions are largely determined by the future prospects of a companyRead MoreFinancial Reporting And A Corporate Annual Report1168 Words   |  5 Pagesform of financial reporting, project reports and annual reports. Businesses sets goals at the beginning of a fiscal year, and when it comes to the end of the year, investors of the company would like to know how well did the company perform and what financial position is the company at. They are able to find the information in annual reports published by organizations to the general public. Likewise, organizations are required by law to prepare an annual report to present crucial information to shareholdersRead MoreCrime And Punishment By Fyodor Dostoevsky1708 Words   |  7 Pagesimportant narrative device: they provide geographical context, split up scenes, and provide scenes with emphasis by setting them apart from the city. However, after further analysis, bridge-scenes also seem to be intimately connected with Raskolnikov’s ever-changing psyche. They roughly mirror the behavior of Raskolnikov’s mind—the struggle of whether his beliefs stay the same or change—as a result of their association to introspection. Thus, I will analyze key bridge-scenes in both a narrative and psychologicalRead MoreArticle Report On A Police Officer1275 Words   |  6 Pagesyour written report skills. As an officer of the law you must be able to do your job well, and within the extent of the law (Hess Orthmann, 2013). Not only that but the officer must be able to correctly record information and present it to those who were not there. 20 percent of an officer’s time is spent writing reports (Hess Orthmann, 2013). It’s not just skilled investigating tactics that brings a criminal to justice, it is also the ability of the investigator to written a report that will withstand

Thursday, December 19, 2019

Customer Service at Alton Towers - 1083 Words

Customer Service at Alton Towers I am going to be writing about the customer service in Alton Towers, and factors that would affect the customer service. I will begin with writing about factors that would affect customer service: a) Seeing as how Alton Towers is an amusement park, factors that could effect could affect customer service can range from factors such as are there many places for visitors to purchase food for when they are hungry, are they enough lavatories around the park, and, most importantly, are the rides in the park easily accessible. Other things such as how queues are managed and navigation around the park may also affect customer service. b) They are a variety of customers in Alton towers, and†¦show more content†¦e) The challenges that they would face would be: †¢ Keep it updated †¢ Keep the website looking attractive and change it regularly to keep the customers interested †¢ Do new promotions to attract customers †¢ Too many people might visit the website which could cause it to freeze †¢ Keep peoples personal details secured †¢ Answer peoples requires f) What Alton Towers do to maintain its customer standards is quite varied. Like the types of customers I mentioned above, they do try and cater to the needs that I listed. They have electronic signs around the park which informs people of the predicted amount of time you would be in the queue for a ride, which is very good for people who do not want to wait a long time for a ride. They have maps all around the park, with the â€Å"You Are Here† marker to allow for easy navigation, and the maps are plentiful. They are plenty of activities which appeal to young children and thrill seekers, ranging from staged shows and small rides for younger children to large roller coasters and in park pubs for older customers. They have plenty of lavatories in the amusement park, with bathrooms for disabled customers and changing areas for parents with young children. They are many places for people to eat at in Alton Towers, with plenty of good and a largeShow MoreRelatedMarket Segmentation – Classifying Customers756 Words   |  4 Pagestaken from the census and from market research data. TT companies can easily find out the geographic location of their customers as they usually have access to addresses on their databases. The geographic area from which customers are drawn is known as a â€Å"catchment area†. The catchment area is very important for tourist attractions such as Alton Towers as they need to draw customers from as wide an area as possible. 4.Psychographic segmentation With this type of segmentation, consumers are categorisedRead MoreThe Tourism Industry Within the Service Sector1953 Words   |  8 Pagesindustry in the service sector. This report is going to focus upon the tourism industry within the service sector, looking at, the tourism product, the business operations cycle, the service concept, and then the idea of the service concept will be applied to the tourist attraction Alton towers. Section 1 : The key differences between a tourism product and a manufactured product. The tourism product is defined by many as an intangible product to the customer, a service/ experience the customer can onlyRead Morealton towers assignment2012 Words   |  9 Pagesï » ¿Task one Alton towers key customer market segments: Alton towers target a wide range of customers as they have a lot to offer for different people, gender doesnt come into this I dont think as boys and girls both enjoy rides. They target families as they cant just target children as children cant get all the way to Alton towers and pay for it as well, they try and draw the parents in as they will be paying for the children. Also Alton towers have a big target market on ‘thrill seekers’ thatsRead MoreEssay on Merlin1879 Words   |  8 Pagesthis essay is to investigate future pricing policy for Merlin for the tower. A brief review of Merlin’s management of the Blackpool Tower will be highlighted, and then using economic tools of analysis, it will clarify the concept of pricing discrimination and how companies use prices to attract certain kinds of customer. Followed by, the use of price and attendance data from other attractions, such as Camelot and Alton Towers to support the argument. Finally the essay will come to a conclusion. Read MoreLimitations and Constraints Report1398 Words   |  6 Pagesthe traders must act honestly and fairly around their customers. If a trader is selling their product, the main characteristics of the product must be true. If a trader hands out any information about themselves to the customers then whatever they say about that must be true, e.g. any awards they have received or any qualifications. A trader is not allowed to use heavy tactics to sell their products because that would also be unfair to the customer. Some businesses host things like closing down salesRead MoreSales, Promotion, Operation Of Leisure And Tourism1566 Words   |  7 Pagesis usually comprised of organizations that are owned and operated by the government and exist to provide services for its citizens. Similar to the voluntary sector, organizations that are in the public sector have no intention of making profits.some examples of organisations/services that are in the public sector a re police services and schools,libraries and also postal and social services. The main financial aim of any organisation in my case,sealifes financial aim is to make profit in orderRead MoreThe Service Concept, Servqual Model And Understanding Customer Types Essay1957 Words   |  8 Pagesthe service concept, Servqual model and understanding customer types. The Service Concept Application The service concept can simply be broken down into three different stages which is firstly the organising idea this is basically when the service is used or bought by the consumer. The next being the service provided, this is the process in which affects the way their service provider ends up interacting with their customer base. Last but not least is the service received, now the service receivedRead MoreCase Studies for Management (taken at various books and websites)12036 Words   |  49 Pagespremium is placed on their loyalty and their long services are valued. The Chairman of the company firmly believes that each one of them has contributed significantly towards the growth of the company. In the light of the fact that the company maintained a strong utilitarian culture all along, the contribution of each and every employee had to be substantial and they were rewarded accordingly. At the same time, there were many instances, where the services were terminated due to inadequate performanceRead MoreAn Analysis of Marketing Essay1865 Words   |  8 Pagesextensive topic. Primarily when we consider what is marketing we think about the advertising, publicity and selling of a product or service. In actual fact the prime concern of marketing is customers, and the establishment and growth of relationships between organisations and consumers. It consists of studying the wants and needs of the customers and how to make the perfect product which is priced, promoted and distributed in the right place to make it successful and fulfillingRead MoreDomestic Tourism : Tourism And Tourism1798 Words   |  8 Pagesroom and buy your own food. Examples: Hotels- Hotels can offer products while also offering services and catering. There are expensive hotels like, Sofitel which can offer more luxury than a budget hotel, like Travelodge. Budget hotels, although they don t offer luxury, can be cheap for someone on a budget. Furthermore, hotels are expected to serve business customers as well as leisure customers, so they should have an array of different products which can suit both. Guest accommodation-

Wednesday, December 11, 2019

The Kite Runner - Response free essay sample

The text The Kite Runner, written by Khaled Hosseini, incorporates two dominant themes that really stood out to me. The first was man’s inhumanity to man and the second was the search for redemption. The further I read into the text the more it shocked me because of the actions of Amir and how truly cruel he was to Hassan early on in the text and what his motive was. The attempts for his father’s love and affection was what drove Amir into acting in such a terrible way towards his best friend and evidently his half-brother. These were selfish actions that included the teasing and mockery Amir made of Hassan, the time he resisted saving from Assef when being raped in the alley and in the end, framing Hassan to rid himself of the hassle of thinking about what had happened. Amir made these decisions out of pure selfishness, he wasn’t thinking about the consequences that might occur not just for him, but the people around him. We will write a custom essay sample on The Kite Runner Response or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page When teasing Hassan, he did it so he could have some fun. When he didn’t help Hassan with Assef, he did so only thinking of himself and how he needed that kite for his father’s love and acknowledgment. And when he framed Hassan so they had to leave, he did so to make life easier for himself. This involves man’s inhumanity to man through the way in which Amir acted and how it impacted others in his life, even the closest of family members. It made me think about what drives us as human beings. What do we live or fight for? Some fight for freedom, for justice. However in domestic disputes such as Amir’s case, it was just the love and affection from a fatherly figure which Baba did not provide for Amir and so that hunger for that power forced him to make irrational decisions that were not intended for a young person such as Amir. I don’t think Amir is a genuinely bad person, as we see later in the novel, however people such as Amir have that motive which forces us to do bad things to those who are closest. The second dominant theme that I could identify would be the search for redemption for Amir. After all, this is the backbone of the entire story. We start in Amir’s past where he struggles to find himself in the heart of Baba and when the opportunity arises to redeem himself by winning the Kite tournament and arrive home to present the last kite which Hassan was to run. This is what lead to Hassan’s rape and Amir’s refusal to not help Hassan and instead run away and arrive later with the Kite for his father. This significant event set the rest of the novel in motion because Amir’s guilt led to him being forced to frame Hassan into theft and the eventually Hassan and Ali leaving. An important quote that shows this guilt and search for redemption is when he was staying with Farid and his brother in Afghanistan when looking for Sohrab. â€Å"I have been peeking into that deserted alley for the last twenty-six years. † This shows us that Amir is aware of his sins that he committed as a child had followed him into his adulthood and he is forced to find a way to redeem himself and to help Sohrab. It is Hassan’s rape that motivates Amir to search for Redemption however it is the task of saving Hassan’s son Sohrab that becomes the journey for Amir on his way to redemption. He has to stand up for what is right which is save Sohrab instead of being passive and not standing up for himself or Hassan which leads to his rape. I believe the Amir is a good person, even though as a young boy is forced to make complex decisions which were important. His search for Redemption is a way of apologizing to Hassan even though could not physically after Hassan’s murder, so instead he believes, as do I, that the best way to honour such an influential character in Amir’s life is to save and adopt Hassan’s child. In conclusion, Khaled Hosseini produces a powerful novel which inspires me to think about the motives for us as human beings to act in evil ways that can inflict harm and misfortune on others even if are close or related. It also made me think about the kind of environment today in which people are forced to make decisions that impact on the lives of others and result in us having to search for forgiveness for sins and that search for redemption that drives the evil away and the good back in. Amir is definitely a complex character who even though is fictional, represents plenty of people in today’s society.

Wednesday, December 4, 2019

The Effects of Corporate Ownership on Media Content Essay Example Essay Example

The Effects of Corporate Ownership on Media Content Essay Example Paper The Effects of Corporate Ownership on Media Content Essay Introduction The Effects of Corporate Ownership On Media Content â€Å"We are here to serve advertisers. That is our raison d’etre,† said the CEO of CBS. Since the 1980s, there have been a lot of corporate mergers and buyouts in the media and entertainment industry. As a result, mainstream media has become more concentrated due to ownership and influence from advertisers. According to Mother Jones magazine, there were eight giant media companies dominating the US media. Most people get their information from these few sources, making it difficult to hear fresh and untainted news. These companies include: -Disney (market value: $72. billion) -AOL-Time Warner (market value: $90. 7 billion) -Viacom (market value: $53. 9 billion) -General Electric (owner of NBC, market value: $390. 6 billion) -News Corporation (market value: $56. 7 billion) -Yahoo! (market value: $40. 1 billion) -Microsoft (market value: $306. 8 billion) -Google (market value: $154. 6 billion) These companies listed abo ve are the â€Å"first tier† companies that make billions of dollars as they control the media. Robert McChesney said that there are then about 50 â€Å"second tier† companies that follow in the footsteps of the larger, first tier companies. However, compared to our past, our sources of news in the media are limited. â€Å"In 1983, fifty corporations dominated most of every mass medium and the biggest media merger in history was a $340 million deal.In 1987, the fifty companies had shrunk to twenty-nine.In 1990, the twenty-nine had shrunk to twenty-three.In 1997, the biggest firms numbered ten and involved the $19 billion Disney-ABC deal, at the time the biggest media merger ever.In 2000, AOL Time Warner’s $350 billion merged corporation was more than 1,000 times larger than the biggest deal of 1983. (Ben H. Bagdikian, The Media Monopoly, Sixth Edition) Based on the characteristics of the public sphere model, Croteau and Hoynes see the public sphere on a macro l evel as a social discourse than enables the circulation of ideas and knowledge, thereby ensuring the successful socialization of individuals into society. Mass media are seen as capable of affecting people’s behavior. Having an effect on publics media organizations should â€Å"promote active citizenship, education, and social integration† through their messages. The Effects of Corporate Ownership on Media Content Essay Body Paragraphs The major problem with the media today is that the corporations that fund the media are seeking to make the largest possible profits and in turn, the satisfaction of viewers is compromised. And, since there are so few corporations now, as a result of either mergers or weeding out, diversity has become an issue. While some may think they can change the channel and find a new source, the same corporations own many of the other stations. Also, those eight corporations that were listed earlier are all competing with one another, which you would think might lead to diversity in subjects and reporting so that they can stand out, has actually had the opposite effect. The competing corporations often report the same news in order to keep up with one another and not fall behind. According to Croteau and Hoynes, media in the public sphere model should be characterized by diversity, innovation, substance, and independence. Innovation means creative and fresh content rather than the presence of new technologies. Substantial media messages are those that address significant issues, educate audiences, and promote participation in social life. Content should be independent from corporate and governmental interests. Government and other organizations should not limit the range of presented perspectives on issues. As McChesney discussed in his book The Problem of the Media, â€Å"Ownership does matter, especially in media, where control over ideas, news, and culture rates as a unique power even among powerful corporations. Private ownership of media, in nonegalitarian societies, is not content-neutral or viewpoint-neutral; the best ideas do not automatically rise to the top. Add advertising’s role, as well as the workings of the oligopolistic marketplace, and private ownership becomes a vise that directly and indirectly pressures content. † There have been several incidences throughout time in which corporate owners censor media content. The war in Iraq is one of the main issues in which the media feels the need to maintain loyalty to our government and the United States, even if it means voiding significant information and leaving the public in the dark. For example, McChesney has noted that a few weeks after the war began in Afghanistan, AOL Time Warner’s CNN made clear the propagandistic nature of the war through their coverage. The president of CNN, Walter Isaacson, had CNN cover the war in two different lights: a more critical light for the global audience, and a sugarcoated version for the American viewers. For any story that Isaacson felt might undermine support for the US war, he made sure that it was balanced with a reminder that the war on terrorism is a response to the heinous attacks of September 11. Richard Phillips wrote an article about the censorship of Disney on its subsidiary Miramax Film Corporation. When Oscar-winning filmmaker Michael Moore came out with his documentary Fahrenheit 911, Disney would not allow Miram ax to distribute the film because of their campaign to censor or silence all opposition to Bush’s â€Å"global war on terrorism†. According to the New York Times, Disney told Miramax that Moore’s documentary would be bad for business, endangering in particular the tax breaks it receives for its theme parks, hotels and other ventures in Florida, where Jeb Bush is governor. â€Å"It is not in the interest of any major corporation to be dragged into a highly charged political battle,† a senior Disney executive told the newspaper. Miramax has said that Disney is â€Å"misapplying† its power over its subsidiary and wants to negotiate a deal. In 1989, an NBC reporter broke a story about defective bolts that were being used by General Electric, the owner of NBC. The bolts were supposed to be certified, but they were not. The bolts were believed to be used on airplanes, bridges, and nuclear power plants. The Today Show received a copy of the story from the NBC reporter, but before it aired, all references to General Electric were removed from the story. This was actually an act of self-censorship. The head of neither NBC nor GE had to say anything, because the people knew enough that the story could not air with negative references to GE. Another example of NBC and GE was one that we viewed in class. Saturday Night Live, a television show on NBC, is a comedy show comprised of several skits that airs live on Saturday nights (as you can tell from the title). One common sketch on the television show is a cartoon entitled â€Å"TV Fun House†. This particular episode of TV Fun House, however, mocked both NBC and General Electric. In subsequent airings of the episode, the sketch of this TV Fun House was deleted from the show. It is believed by many that a concentration of ownership is a major concern and the cause of many problems. As Ben Bagdikian said, â€Å"Defenders of narrowing control of the media point, accurately enough, to the large numbers of media outlets available to the population: almost 1,700 daily papers, more than 8,000 weeklies, 10,000 radio and television stations, 11,000 magazines, 2,500 book publishers.and more.Unfortunately, the large numbers deepen the problem of excessively concentrated control. If the number of outlets is growing and the number of owners declining, then each owner controls even more formidable communications power. † Bagdikian goes on to discuss a solution for the problem of concentration in the media. The answer is not to eliminate private enterprises in the media, but to restore genuine competition and diversity. The media is weak right now and lacks the ability to guide growing generations. There is even a bias in sources that are being used in reporting. The organization FAIR, Fairness and Accuracy In Reporting, did a study in 2001 of ABC World News Tonight, CBS Evening News, and NBC Nightly News. The results of the study on sources that were being used foun d that â€Å"92 percent of all U. S. sources interviewed were white, 85 percent were male and, where party affiliation was identifiable, 75 percent were Republican. † Over time, companies have merged into large and privately owned corporations that dominate several different marketplaces. By uniting into one company, like AOL and Time Warner for example, they become an unstoppable power that has eliminated one of its largest competitors. As a result of mergers, the amount of competitors continues to shrink and the largest corporations are almost working together to control the media and the flow of information. However, each corporation has its own interests in mind. There were many examples, a few listed above, that prove the censorship of private owners over its subsidiaries and their content. By buying up all of the smaller and less powerful companies, the dominating corporations are only spreading their personal viewpoints and the information that they want to be seen thr ough several different outlets. The public hardly even realizes that several of the stations that they tune into for their sources of news are owned by the same corporations and are therefore reporting the same things. For all of these reasons, corporate ownership has become a problem and has in turn affected media content. Bibliography Bagdikian, Ben H. The New Media Monopoly. Boston: Beacon P, 2004. Cohen, Jeff. â€Å"Unfair Access. † July 2001. 1 May 2008 lt;multinationalmonitor. orggt;. McChesney, Robert W. The Problem of the Media. New York: Monthly Review P, 2004. Phillips, Richard. â€Å"Disney Blocks Release of Michael Moore Documentary. † World Socialist Website. 7 May 2004. 1 May 2008 lt;wsws. orggt;. Shah, Anup. â€Å"Media Conglomerates, Mergers, Concentration of Ownership. † Global Issues. 29 Apr. 2007. 1 May 2008 lt;www. globalissues. orggt;. We will write a custom essay sample on The Effects of Corporate Ownership on Media Content Essay Example specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on The Effects of Corporate Ownership on Media Content Essay Example specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on The Effects of Corporate Ownership on Media Content Essay Example specifically for you FOR ONLY $16.38 $13.9/page Hire Writer

Wednesday, November 27, 2019

100 Miles or More A Collection by Alison Krauss and Union Station free essay sample

Not many teens have heard of Alison Krauss but she so happens to be one of my favorite bluegrass singers. 100 Miles or More is her album with her band Union Station. It also has songs on it, which she did with famous artists like Robert Plant, James Taylor, and Sting. My personal favorites on the album include Simple Love- a sweet song about her grandfather, Jacob’s Dream- the true story of two missing boys, and Sawing on the Strings- a fast beat song with amazing instrument compositions. All of the songs are amazing. She is able to play songs from fast beat and mostly instruments to slow lyrical songs. I would have to give A Hundred Miles or More: A Collection, 5 stars.

Sunday, November 24, 2019

How to Write a Case Study and Why This Paper Might Be Useful

How to Write a Case Study and Why This Paper Might Be Useful A case study is something you should not simply write, but also solve. The information provided in such kind of paper should be a response to the existing problem. Except for defining and analyzing the issue, it is also important to find all possible ways out. Present them to the reader in your text. The Goal of a Case Study A case study is usually accomplished to earn the trust of your clients/patients. If you are still a student, it is done to prepare you for further challenges associated with your profession. You might be ahead of the competition when it comes to accounting, nursing, or writing, but your clients or readers expect a proof. That is when the need to work on a case study appears. Good examples of the possible work can chronicle the positive influence your business possesses on current or past clients. Thus, we recommend having a look at free online samples of case studies before starting to write the paper on your own. Two Approaches to Writing a Case Study There are two specific methods used to prepare a case study. The first one is the analytical approach. The second one is the problem-oriented technique. Type 1. When you deal with the analytical approach to solving a case study, you must understand what and why took place. A deep analysis of the situation is required. It is not important to work out the definition or suggest solutions to the existing problems. It’s all about analysis. Type 2. When we speak about the problem-oriented method, a case study serves as the analysis tool applied to state and describe the basic problems as well as offer possible solutions. While the problem-oriented method is a bit more popular, let’s dedicate more time to studying this type. Problem-oriented Method Specifics Any successful case study worth an â€Å"A† should analyze and examine the real-life problem which is relevant for the modern society. The issue has to be solved in the most beneficial way. A case study has to: Relate the theory to practice on the example of the given situation. Include the example which is up-to-date and proved. The readers should receive enough information to agree with the author. E.g. the author may use the ideas and knowledge gained during the coursework writing process. Then, he must apply his skills to the practical situation at hand in the paper. The answer to main questions – define the problems. Select the basic points of your project. Find and provide solutions to these problems. Tell about the best solution. Include detailed information on how the solution has to be implemented. By the way, note that the case refers to the real-life situation while a case study is the analysis of such situation in the shape of academic or scientific paper. Steps to Writing a Case Study If you want to write a case study without any barriers, it is important to collect enough information to use as the supportive points for your suggested solutions. Also, it is crucial to know the steps by heart. A typical case study usually includes eight sections. Synopsis (a.k.a. summary) It is a really brief review which describes the problem and necessity to solve it. Create a plan/outline to understand what should be included in your paper and what the order should be. Tell more about the area of research to your readers – it might be a review of the chosen organization (medical or legal entity, etc.) State specific theory which will be later applied The information should involve the essential questions and a full picture of the essential contents of the research Pay attention to any assumptions that you make. Sometimes, the author cannot possess all the required information, so he is allowed to make some forecasts and guesses on his own. â€Å"It has been assumed that†¦Ã¢â‚¬  and similar phrases should be used then to let your reader understand that this piece of information is not 100% accurate Findings Make a list of all problems discovered during your work on the case study. Every specific analysis of the separate problem has to be followed by the facts along with the course concepts and selected theory. It is important to find out the underlying issues like in the sample: cross-cultural conflict may be the only cause of the underlying problem of dominating and discriminative ruling system of the target company The section is usually divided into several smaller sections; each of them stands for explaining another problem Discussion Take some time to demonstrate and test the most critical problems. Summarize them Define possible solutions to the basic problems. Mind that there might be several solutions to a single problem from time to time In short, outline each existing solution and then examine it regarding its pros and cons There is no need to turn to your coursework or theory in this section of your case study Conclusion Include the description of the results mentioned in the findings and discussion sections Recommendations Right, unlike other school or college essays, a case study has more sections after the concluding paragraph. First, decide which of the offered ways out should be adopted in the given situation In short, provide credible information to defend your point of view and explain to your readers how it might solve the problem You have to write this section in a forceful style meaning recommendations must be persuasive enough to ensure your audience In this part, an integration of theory and coursework may take place Implementation Of course, you have to provide information once the solution was implemented to prove whether the chosen method is really effective. Make a list of what has to be done, by whom, and when it should be implemented If it makes sense, include an approximate results/calculations of costs in both, financial and time sense References/bibliography Just as any academic paper, a case study must have a full bibliography included at the end Use all possible sources that are relevant to your topic during the entire writing process, but don’t forget to cite them properly. Also, make a list of sources you use – each time you add a quote or some statistics, put it on the list You may read more information on creating annotated bibliography here Appendices (if any) Note any unique information that is connected with your analysis but which would have interrupted the logical flow of the paper’s body A Guide to Writing a Business Case Study We have discussed the components of the medical/law/social science case study. This sort of work is also popular among business people. Thus, let’s discuss the way your business case study should look. Identify the Suitable Candidate Writing about your previous articles and researches demands more than selecting a patient and telling the story. Three things every author needs are permission, citations, and an outline. You should look for the candidates with the following features: Knowledge of product/service based on valuable facts. The person must be able to discuss the product’s value. Noticeable results. The person should be able to share his own experience and provide information which may encourage other readers to become your clients. Well-known people and brand names.  Having brand recognition can lead to 24.4X as much growth as companies without it. Switchers. Try to make your competitor’s customers like your product so that they move to your company sooner or later. Reach Out and Help Project Participants Having right people on board is possible only through opened communication in a friendly atmosphere. It involves sharing information like personal experience, skills, knowledge, and expectations. It will help to come up with the specific timeline. The best way is to kick off the process by sending an email to each potential participant with the details like the right to use the brand name, share personal information with the third party, results, etc. Do not forget to include the following elements in this stage: Case study release form (first, it is important to provide the basic information on your organization) Success story letter (it may be an email; work on your plan to include it in this letter) The acceptance (make sure to receive the approval from the target person) The questionnaire or poll (come up with the set of corresponding questions) The interview (the series of custom questions is required) The draft review (you have to check your writing at least twice) The final approval (once you scan and edit all information) Are You Asking the right Questions? To get the desired answers, you have to set up questions logically. Try to make them more specific than general. Each section should lead to the particular solution to mention it later in the case study. Think about: Your project’s goals Analysis of the possible organization’s challenges What makes your readers believe that your product/service is better than your rival’s What did your decision-making process look like Applicable ways for your product The problem can be solved only through properly stated questions. "The Golden Rule of Interviewing" is something you may need to understand the nature of interviewing. Make the client tell more about his own business or existing problem. Why does he or she need this information? Why is this person important for your case study? Such facts will help to identify the solution more accurately. It is important to guide your clients through the entire decision-making process. Provide help with filling out various forms. This process turns into implementation stage where the solution is used in practice. Don’t start writing an introduction before the result is obtained. The solution will help to understand how the customer is using the product, its benefits, and further actions. Finally, in the results section, the author must uncover impressive measurable outcomes with the help of specific figures. It is crucial to interpret each number to your readers properly. The questions in this section might include: How is the product/service helping clients save time and increase productivity? In what ways your competitive advantage is built? How much have you raised metrics known as X, Y, and Z? Make a Layout When the time comes to turn the entire information into the written content, it is hard to write down even an introduction. Often, students and business people get lost at this point even though the previous stages were completed successfully. The most important thing is that there is no universal structure of introduction, body, and conclusion for your case study paper. Unlike a regular school essay or college research paper, a case study may have many different shapes. For instance, you can support your paper with facts only, or you can demonstrate your findings and results with the help of visual elements. Visual content is extremely popular among business people. Now that we have discussed how the text of the scientific case study can be divided, it’s time to find out how a business case study can be structured. Title:  Keep it brief. It can be provided with the help of the most compelling achievement. Executive Summary:  Do not include more than 3 sentences as the review of the study. Include up to three bullet points to show the metrics responsible for success. About:  Make an introduction to the people or organization. Here is a valuable tip: use information posted on the person’s or company’s LinkedIn profile or official website. Challenges:  The section should not include more than 3 paragraphs that tell about the client’s challenges and goals, prior to using your offer. This action also involves objectives set by the client. How You Helped:  As a mentor in the story, you should take the time to explain your role in finding the solution to the problem. It implies that you have already provided the possible ways out. Results:  Once again, the section should not contain more than three paragraphs. To provide readers with analysis of your work and understand whether the solution was effective, ask your participants to provide different testimonials. This specific feedback is a good proof of your competence. Include numbers to quantify your contributions. Extra Visuals or Citations:  The last page should include a bibliography, so it is obvious that certain amount of resources have to be used throughout the case study paper. 2-3 good quotes would be enough to describe and support the problem or solution. Now that you know how to write a case study at both scientific and business level, you may try doing it on your own. If you have any troubles with any of the sections or entire content, it is better to order professional case study paper from the trusted website.

Thursday, November 21, 2019

Sensorineural hearing loss Essay Example | Topics and Well Written Essays - 750 words - 1

Sensorineural hearing loss - Essay Example Sensorineural hearing loss (SNHL) is the defect of transmission of sound from cochlea due to this it results in sound distortion and brain is unable to perceive the correct sound. United States Census has reported 3% population suffering from hearing defect and most of the cases are due to congenital or genetic defects. Medical reasons for SNHL hearing loss include prebirth infections and teratogen exposure, perinatal issues include prematurity, low birth weight, anoxia and/or low Apgar scores, hyperbilirubinemia, or sepsis. In the infants, infections, such as meningitis or mumps can cause SNHL. Brain injury leads to both SNHL and CHL (Shah & Lotke, 2008). Congenital hearing loss is the hearing impairment right from the birth. In the congenital bilateral sensorineural deafness both ears are affected. This disability can be genetic or it can form during intrauterine growth (prenatal) or at the time of birth due to other factors, such as prenatal infections and environmental and teratogenic factors (CGC genetics, August 2009). The genetic factors are responsible for 50% of congenital hearing loss in which syndromic factors contribute to 30%; while nonsyndromic factors contribute to 70% ((CGC genetics, August 2009). This congenital bilateral sensorineural deafness is the most common hearing disorder in developed countries. It has been reported that 0.2% newborns suffers from bilateral permanent sensorineural hearing loss of ≠¥ 40 dB. When the child reaches his adolescent age, this figure is increased to 0.33%. Hearing impairment might lead to delaying of all the developmental domains including cognitive, emotional, social, and speech and language impairment (Polinski, 2003). Speech and language impairment hampers social, behavioral and learning growth due to faulty communication. Language disorders make the children nonreceptive of other’s language and also they are not able to express themselves properly and adequately. This consequently leads to undeveloped

Wednesday, November 20, 2019

Internal and External Factor Analyses of the Vermont Teddy Bear Co., Essay

Internal and External Factor Analyses of the Vermont Teddy Bear Co., Inc - Essay Example The first section will present a brief profile of the company. The next section will then tackle the opportunities and threats faced by the company which will lay the foundation for the external factor analysis. Lastly, the paper will look at the internal functioning of Vermont Teddy Bear Co, Inc., through its strengths and weaknesses. The paper will also present summaries of the internal and external factor analyses. Vermont Teddy Bear Co, Inc. began in the streets of Burlington, Vermont in 1981. Its founder, John Sortino began this business by "selling hand sewn teddy bears out of a pushcart." His venture marked the foundation of a business which is basically involved in the conceptualization, manufacture, and marketing of teddy bears. The company is known for its products which are manufactured by Americans using local inputs. Vermont Teddy Bear Co., Inc., however, has begun utilizing imported materials to lower the costs of production and boost profitability. The major business line of the company is the marketing of bears through a program called Bear-Grams which delivers the company's products to customers who can order online or through phone. Bear-Gram was originally advertised through radio stations and orders were taken for special occasions like birthdays, Valentine's Day, and others. The company has latter diversified in the retail of its products. Expansion also meant opening up retail outlets in lucrative areas in the United States. This expansion aimed to promote Vermont Teddy Bear as a national brand. Vermont Teddy Bear Co., Inc.'s performance peaked during 1994 but slipped off due to managerial problems and constraints (The Vermont Teddy Bear Co., Inc 1994). External Factor Analysis External factor analysis is lifted from the opportunities and threats faced by Vermont Teddy Bear Co., Inc. Opportunities include market developments, competitors' vulnerabilities, lifestyle or industry trends, technology development and innovation and a lot more which poses an opportunity which can enable the company to grab a larger portion in the market, maximize shareholders' value, or boost profitability. On the other hand, threats can be political events, drop in market demand, and other obstacles faced by a business entity. Table 1 is a summary of the external factor analysis conducted on Vermont Teddy Bears Co., Inc. Opportunities abound for Vermont Teddy Bear Co., Inc. The boom in the collectible market posts a bright prospect for the company this means a larger customer base which can be serviced by Vermont. The collectible industry is estimated to be a $9.2 billion industry with the plush collectibles segment cornering a $441 million share (Calta, 1995). In the past five years, there has been a growing preference for the upscale bear, the limited editions, and the artist-designed bears (Leccese, 1998). Companies in the teddy bear industry can take advantage of this trend by expanding their product lines in response to this growth. Vermont Teddy Bear Co., Inc. as one of the most prominent players in the teddy bear industry is in a very advantageous position to grab this opportunity. Manufacture of bears to suit the changing needs of customers can be pursued. Market diversification strategies can also be undertaken by the company both in the United Sta

Sunday, November 17, 2019

CAPITAL FOR A PROFIT ORGANIZATION Term Paper Example | Topics and Well Written Essays - 500 words

CAPITAL FOR A PROFIT ORGANIZATION - Term Paper Example The chief sources of capital for any given profitable organizations are debt and equity financing; which accounts for almost 40 percent of all the existing companies in the entire world. In most cases, profitable organizations will always dwell on the external sources of money during a financial crisis. Debt financing refers to the situation whereby the profitable organization decides to borrow money and use it to finance the several business projects and departments. The best examples of the debt financing available for the profitable organization entail of the banks, government guaranteed loans and financing companies (Coleman, 2008). In most cases, the profitable company will refund the money with interest. The interest depends on the amount of capital borrowed and duration of payment. The agreement between the lender and the management of the profitable organization determines the rate of payment of debt. However, in the case of equity financing, the profitable company acquires capital from the money that owners and stakeholders invest in the business. Most of the profitable companies will always utilize the money obtained from owners and stakeholders before borrowing. In such a case, borrowing of the money will only occur if the money from the owners is not enough. In some situations, well-developed profitable organizations might choose to sell a portion of the company to investors in exchange for capital. In today’s world, most profitable companies sell shares to the public to raise necessary funds to aid in running the business. Other sources of capital for the profitable businesses entail of the internal sources of money, which originate from operations in the companies. According to Mayover (2009, p. 127), a positive operating income originates from the business activities undertaken hence yielding profitable returns. The amount of money that the profitable organization gains as profit might act as

Friday, November 15, 2019

Comparison of Indian and Mediterranean Diet

Comparison of Indian and Mediterranean Diet INDIAN DIET OVER MEDITERRANEAN DIET         Ã‚   13 MARCH 2017 Introduction In nutrition, the term diet refers to the intake of adequate quantity of essential nutrients which are vital for the effective functioning of the body and various metabolic mechanisms. Humans, in general practice an omnivorous diet but the dietary pattern of people vary in accordance with the region and personal diet preferences. The selective dietary behaviour among people led to the emergence of various type of diet categories such as ketogenic diet, fruitarian diet, vegan diet, pescetarian diet and carnivorous diet. Mediterranean diet emphasizes on the intake of plant based foods, healthy fats such as canola and olive oil, alcohol in moderate quantity, fish and poultry instead of red meat which is considered to be a balanced health diet and the Indian diet includes a higher proportion of carbohydrates. The essay specifically focuses on comparing the dietary pattern of Indian and Mediterranean diet. Literature review Mediterranean diet Mediterranean diet refers to the traditional dietary pattern that is highly practiced in the Mediterranean region. The traditional Mediterranean emphasize on the higher consumption of fruits and nuts, legumes, unprocessed cereals, minimal consumption of meat and dairy products. Adefinition to Mediterranean diet was first made by Ancel Keys as the diet which is low in saturated fats and high in vegetable oils which was initially observed in Greece and Southern region of Italy. Olive oil constitutes the key element in the Mediterranean diet and the monounsaturated fatty acid and antioxidant content in olive has found to exhibit profound effect in the control of coronary heart diseases, various cancers and age-related cognitive disorders(Keys, 1995). Olive oil comprises about 55-85% of monounsaturated oleic acid content and rich in antioxidant compounds such as vitamin E and a range of phenolic compounds such as hydroxytyrosol, tyrosol and complex phenolic compounds (Visioli Galli, 200 1). The unique feature regarding the Mediterranean diet when compared with other healthy diets is that it limits the intake of alcohol during meal and the source of fat in the Mediterranean diet are Virgin olive oil, tree nuts and fatty fish. Another key ingredient of the Mediterranean diet is the legume which has proven to lower the incidence of coronary heart disease (CHD). Legumes are composed of larger proportion of bean protein and water soluble fibres and serves as a good source of proteins, vitamins, minerals, omega-3 fatty acids and non-starch polysaccharides. Fish is another prime ingredient of the Mediterranean diet which is a rich source of long chain omega-3 fatty acids and confers a lot of health benefits. Alcohol intake pattern in the Mediterranean diet has considerably decreased the mortality rate. Recent research studies have shown that the traditional Mediterranean diet reduces the incidence of breast cancer, Parkinsons disease, Alzheimers disease and cardiac diseas es(Trichopoulou et al., 2014). South Indian diet The Indian traditional foods are referred to as functional foods as it includes functional components such as body-healing chemicals, dietary fibres and probiotic constituents in it. The functional properties are enhanced via food processing techniques such as sprouting, malting and fermentation. The typical dietary pattern of south India includes the grain-based foods such as idly, Dosa (fermented foods), white or brown rice, dhals such as toor, urad, Bengal gram and mung, animal protein foods include fish, chicken, lamb, mutton and eggs, green and starchy vegetables, fruit or fruit juices, desserts such as kheer made from reduced milk and white sugar, jilebi , appam and Pongal made from brown sugar based cooked rice and lentils and desserts made out of jaggery such as Halwa (MISRA, 2011).The grain-based foods have a high calorific value and confer a lot of health benefits when included in diet. Idly and dosa falls under the category of fermented food products prepared from rice and black gram by steam cooking. Fermentation process enhances the nutritional and protein efficiency value and the fermentative bacteria is capable of synthesising vitamin B12 and beta-galactosidase enzyme which promotes the promotes the probiotic activity and confer health benefits. Idly is more digestible due to fermentation process and is widely consumed as breakfast meal. The food stuff that is widely consumed for lunch include the rice meal which include the rice, dahi (Indian yogurt), Non-vegetarian and vegetarian dishes. The rice meal is rich in carbohydrates , Vegetable dishes such as Sambar ( mixed vegetable curry), Rasam ,Vazhai poo poriyal which is prepared out of small chopped pieces of banana floret seasoned with green chilly, mustard, onion and coconut which is highly nutritious and is effective against diabetes and heart burn , Non-vegetarian dishes are prepared out of red meat which are rich gravies composed of saturated fats and salts , dahi or Indian yogurt is rich i n B-complex vitamins, folic acid and riboflavin and lactic acid bacteria which exhibit probiotic effect and controls diarrhoea in children . The dinner preparation includes the chapatti (indian bread) which is made out of wheat flour and fish gravy (indian style fish curry). Wheat is highly nutritious due to its high content of protein and fibre. Similarly, the fish used in the diet is rich in omega-3 fatty acids, proteins and minerals which makes it an ample diet as it confers a lot of health benefits. (Sarkar, Dhumal, Panigrahi, Choudhary, 2015) Comparative study of Indian diet with Mediterranean diet and other diets(Trichopoulou et al., 2014) Oil used: In India cooking oils differ region wise, certain mono unsaturated fatty acid like ground nut oil, mustard oil and rice bran oil commonly used in India has similar nutritional properties to olive oil which is widely used in the Mediterranean. However, oils used in India dont show any impact on the cardio-protectiveness though certain studies on the usage of mustard oil shows 50% reduction in the risk of ischemic heart diseases. Whereas usage of rice barn oil shows effect on hypolipidemia and further studies on these oils also show positive effects on the cardiovascular health. Despite the positive effects of olive oil, it is not considerably used in India due to the traditional cooking methods, availability and the cost of olive oil. Olive oil not being an indigenous is not commonly available and is quite expensive making it less popular however subsidises provided from the Agricultural ministry on olive oil and olive cultivation along with its nutritional facts is developing interes t among people in India. Fruits and Vegetables: Mediterranean diets key factor is the high consumption of fresh fruits and vegetables. Indian diet shows low consumption in fruit and vegetables compared to Mediterranean diet despite India being the second largest producer of fruits and vegetables in the world. The main reasons noted for low consumption of fruits and vegetables are availability, affordability and lack of awareness. Early start, multi- component interventions and subsidies on growing and storing of fruits and vegetables may offer supportable solutions on promoting intake of fruits and vegetables in India. Legumes: Another important Mediterranean diet is the consumption of legumes. Legumes reduces the Coronary heart disease risk and is high in protein and fibre. Legumes are also found to be rich in vitamins, minerals, omega-3 fatty acids and non-starch polysaccharides. Even though Indian diet contains a legume it is not up to the ideal consumption levels. India has a high production rate of legumes despite the intake levels, this is due to the cost factor. The challenge lies in increasing production rate at a lower cost, which makes legumes affordable for everyone in India. Fish: Fish plays a vital role in Mediterranean diet, due to its long chain omega 3 fatty acids(n-3) it is known for being very heart healthy. Fish intake ratio in India depends from region to region considerably, whereas it is widely consumed in the Mediterranean. Alternate source of n-3 in India is commonly nuts, flax seeds and mustard oil, but it contains shorter chains of n-3 compared to fish. Drinks: Mediterranean diet consists of mainly wine as drink, whereas in India whiskey and beer are highly consumed instead of wine. The consumption pattern of alcohol also varies between the Mediterranean and India, for instance in India alcohol is consumed before food as compared to the Mediterranean where it is consumed along with food. This pattern and the type of alcohol consumed has effects on the risk of CVD. Meat: High CVD risk is associated with red meat intake, people following Mediterranean diet usually consumes less red meat. The United Nation food and Agricultural organization reported a rise in meat consumption in India, this shows there is change in the usual dietary preferences. Religion plays a main part in meat diet in India, Hindus usually avoid beef and Muslims avoid pork among the non-vegetarian population in India. The comparison of Mediterranean and Indian diet is elucidated in table 1 Summary: The Mediterranean diet shows it is a balanced diet all together, whereas the diet particularly followed in India has all the required nutrients but doesnt meet the required standard to meet a complete nutritional balanced diet. This can be mainly noted due to regional food being more available than the others and as well as the fact of affordability of certain food items, pattern of dietary consumption in India also does play a role in it. Despite this the constituents of the Mediterranean diet plays separate roles in their relationship with one another and with the items which are consumed alongside with the diet. Therefore, fusing Mediterranean diet with the traditional Indian food processing methods followed in the Indian diet to create mixed dishes could affect few of the preventive and nutritional benefits that Mediterranean diet alone holds, and this could also lead to increased risk of CVD substantially. Thus, successful dietary interventions should be implemented mainly for t he patterns of diet followed instead of having isolated nutrients along with usual diet, hence aiding to develop an ample, stable and nutritional diet. The Ministry should also see to it that there are enough food items available at affordable rates so that adequate portions of food is consumed, thus meeting the ample nutritional standards in the diet. References:       Keys, A. (1995). Mediterranean diet and public health: personal reflections. The American journal of clinical nutrition, 61(6), 1321S-1323S. MISRA, R. M. R. (2011). Indian Foods: AAPIs Guide Indian Foods: AAPIs Guide To Nutrition, Health and Diabetes: Chennai: Sunil Sachdev. Sarkar, P., Dhumal, C., Panigrahi, S. S., Choudhary, R. (2015). Traditional and ayurvedic foods of Indian origin. Journal of Ethnic Foods, 2(3), 97-109. Trichopoulou, A., Martà ­nez-Gonzà ¡lez, M. A., Tong, T. Y., Forouhi, N. G., Khandelwal, S., Prabhakaran, D., . . . de Lorgeril, M. (2014). Definitions and potential health benefits of the Mediterranean diet: views from experts around the world. BMC medicine, 12(1), 112. Visioli, F., Galli, C. (2001). The role of antioxidants in the Mediterranean diet. Lipids, 36, S49-S52.

Tuesday, November 12, 2019

Kant Essay -- essays research papers

Immanuel Kant, a supporter of capital punishment, offered us of the most complicated, if not ambiguous, views on the subject. In fact, he would’ve ironically disagreed with its modern proponents. Those who advocate capital punishment today often do so for utilitarian reasons. For example, the death sentence would protect society by not only preventing a purpertrator from committing the same crime again, it would also deter others by setting an example. Kant would’ve argued the rights of the condemned are being trampled; by using him as an example, we are using him as a means to an end. A rational being, in Kant’s view, is an end in himself, whether criminal or law-abiding citizen. We would thus be violating his humanity.   Ã‚  Ã‚  Ã‚  Ã‚  In Kant’s view of ethics, actions must be undertaken from a sense of duty dictated by reason, and no action performed for appropriateness or solely in obedience to law or custom can be regarded as moral. Moral acts are done for the â€Å"right† reasons. Kant goes on to describe two types of commands given by reason: the hypothetical imperative, which dictates a given course of action to reach a specific end; and the categorical imperative, which dictates a course of action that must be followed because of its rightness and necessity. The categorical imperative is the basis of morality and was stated by Kant in these words: â€Å"Act as if the maxim of your action were to become through your will and general natural law.†   Ã‚  Ã‚  Ã‚  Ã‚  Reason, through the categorical imperative, would render such motives immoral; nevertheless, if a man is guilty, it would also dictate that he must not escape punishment. Otherwise, not only is justice being flaunted, but equality, which Kant sees as the basis of law and order, will not have been served. When selecting a punishment, equality becomes our standard. But what in Kant’s view, is equality?   Ã‚  Ã‚  Ã‚  Ã‚  To answer this, we must first understand his concept of jus talionis—the right of retaliation. In essence, there are two parts to this. One, Kant argues that a punishment must fit the crime. He would argue that the degree of suffering inflicted on the victim should be inflicted on the perpetrator. Two, if one commits a crime, he is exposing himself to the danger of his actions. If crime were to become universalized, and therefore acceptable, what is... ... way, to prove that our principles, based on perception, can be rationally applied. Because of this inability to prove our rational perception and thus a moral principle based on that perception, we are unable to demonstrate whether our motives are truly correct. To Kant, these principles can be proven through his transcendental arguments, but there remains the fact that he agreed sensory (and thus transcendental) experience could not be accepted as fact. Because of his lack of definite statement, Kant fails to prove through his arguments that correct thought or action can be universal.   Ã‚  Ã‚  Ã‚  Ã‚  People attempt to describe good based on virtuous thought. Virtuous thought supposes that a virtuous person has a fairly explicit concept of what is moral. Kant’s perception skews the person's thought because each person perceives an event (whatever the event may be) differently. It is this difference in what people perceive that creates opposing viewpoints on morality whether virtuous or not. Any attempt to provide a universal ethic to the community is impeded by the community itself. Not only was it an impossible task in Kant's time, but it is still impossible today.

Sunday, November 10, 2019

King Henry II of England in The Lion in Winter by James Goldman

James Goldman’s masterpiece, The Lion in Winter, is play that is regarded by many as one of the best. The play The Lion in the Winter is basically about the life of king Henry II of England. Although not everything that was mentioned in the play about King Henry II of England was entirely true, some of them are just product of fiction and while some are really unearthed from real history. Some audience or readers may have either liked or disliked King Henry II of England in James Goldman’s play. But if King Henry II of England’s character is based on a real person, could it be that the real King Henry II of England posses the same negative traits that the play had portrayed him? Or does James Goldman’s portrayal of King Henry II of England have historical and factual basic? In the play, The Lion in Winter, King Henry II of England was portrayed as aging and conniving. He was not portrayed as the likeable character but rather more of an antagonist that is against the plots of the other characters, namely his wife Eleanor of Aquitaine and his sons Richard, Geoffrey, and John. Basically, everyone was after the throne of King Henry II of England, including himself. He wanted nothing but to protect his throne away from those who want to steal it from him. He was in very good position to do that because he was king, he had all the power of a nation in his palm. He was so addicted to the power he possessed that he became a control-freak, much like every king in history. This was the life the fictional King Henry II of England and the real King Henry II of England. It was a life full of connivances and deception just like in the play. The play had themes like the dysfunctional family,   politics, aging, inheritance, all of which made the bulk of the play’s narration, all of which also made up the bulk of King Henry II of England. It just shows that even the person of highest political position and wealth are most likely to be unhappy. Although, King Henry II of England was portrayed as an aging-annoying snub in the play The Lion in Winter. He is in fact in reality a good-spirited and energetic person, regarded by many as one of the greatest kings to rule. Some reports that he dresses casually except for occasions that require proper attire. Some also say that he loves jokes and does not easily get offended by them, some even say that he has a considerably great humor. Some say that he is very adept in the field of law. Some say that King Henry II of England has an exceptionally photographic memory able to remember each and every person that he had faced. That last claim about the king sounded like an exaggeration to even me. Although there exists many positive notes to King Henry II of England, there also exists an array of negative notes for the king. Others claim that King Henry II of England had a very bad and short temper. Basically these set of others claim that King Henry II of England has a bad personality. I guess we wouldn’t know since it is too far of a history from where we standing today. Enough of his personal life and enough of how James Goldman had portrayed him, let us examine King Henry II of England according to how history itself had portrayed him. King Henry II of England is also known as Henry Plantagenet, Henry Fitzempress, Henry of Anjou, and Henry Curtmantle. He is considered as a king that had played a significant role in history and had accomplished many things. He was the first from the house of Plantagenet to be elected for the throne of the kingship of England. That in itself can be considered an accomplishment because as we know being first is always something to be proud of. Other notable achievements of King Henry II of England were that he was also the one responsible for many expansions of the kingdom and pacification of many rebellions. From the very start, King Henry II of England had inherited many lands form his father, Geoffrey Plantagenet, and his mother Empress Matilda. Although he had inherited many lands from his father, the most significant of lands was the one that her mother had inherited to him, the English throne. He had expanded the kingdom by conquering Ireland. But it didn’t stop there, the expansion went on until it spanned from the Scotland border to Northern Spain. The expansion during King Henry II of England’s term had almost covered more than half of France. (Tabuteau, 183) King Henry II of England was able to pacify rebellions from the kingdoms domain like of those in Scotland and Ireland. This fact is one reason why some people consider King Henry II of England as the greatest king to rule ever. He travelled all round his kingdom in a very active and energetic manner. He became known for being to survey his kingdom far more than any other king. Through this, he became familiar to the lands, thus the reason for his victory over insurgencies. Through travelling the lands, he was also able to spot several castles that were built illegally inside his kingdom. These castles were built by King Henry II of England’s enemies to show him that they to have the capability to build large and fortified castles. King Henry II of England had destroyed those castles together with their owners as a message that says he is still the one that has the most power.   (Tabuteau, 183) Another of his most notable achievement is that he had stripped the barons of their power to collect taxes. In this sense he had demolished the concept of baronship, and he had basically stripped them of their power over normal people. He had assigned sheriffs to collect the taxes from the people instead of the barons. This had been proven as an effective method to collect tax for King Henry II of England’s fast-growing kingdom. The tax remittances were then used for warfare finance in the crusades. King Henry II of England was also one of the firsts who wanted to be separated for the church. He had wanted the individual powers of the church and the government be separated as two different entities. He had wanted such separation from the church so he had formulated the Constitution of Clarendon. In that constitution, he had argued that an accused that is being trialed in church should be turned over to the government immediately when found guilty. (Tabuteau, 185) Perhaps his greatest and most notable achievement is that he was the one responsible of replacing the trial by combat with the more humane manner of trial by jury. I guess that we should thank him in that aspect because most of our legal courts today are based on what had King Henry II of England had decreed. We should thank him because if not for him, we would still be killing each other when we have legal disputes. We should thank him especially the lawyers, because through trial by jury they don’t have learn how to wield a sword, not to mention for their high salary. (Tabuteau, 186) Some argues that his most notable of all his achievements is his formulation of English common law which is now the basis for most of the world’s legal systems, and a centralized government system. (Tabuteau, 186) Although, King Henry II of England’s achievements had made him one of the most popular king even until now, his achievements were always put in danger because of family disputes over territories and other family matters. To resolve the disputes within his family, he had to resort to dividing his territories among his sons. His sons would later turn against him and join allegiance with the king of France. King Henry II of England would manage to pacify his sons for moment. But in the end Richard will manage to snatch the throne from him just in the play The Lion in Winter. Reference Tabuteau, E. Z. (1997).Henry II. World Book Encyclopedia   

Friday, November 8, 2019

How to Develop Your CV and Find a Job with Career Expert Mildred Talabi

How to Develop Your CV and Find a Job with Career Expert Mildred Talabi Mildred Talabi knows the Resume inside and out. As a Career Expert, she’s analyzed every step of the job hunting process, which she breaks down in detail on her blog, and she took a moment to speak with us about how to make your job hunting that much easier. What makes a great CV?I believe there are seven fundamental keys to creating not just a great CV, but what I call a â€Å"winning† CV – a CV that gets you results. These seven keys are a lot to go into in detail here, but as a summary they’re related to knowing your target industry, structuring your CV correctly, engaging with your personal profile, sharing your skills effectively, taking care of the visuals, eliminating spelling and grammar mistakes, and keeping to a good overall length.What common CV mistakes do you see online?The most common serious ones are spelling and grammar mistakes; poor layout and formatting, which makes it hard to engage with the CV; and generic CVs which are not tailored to any industry in particular. However, more minor things like writing the words â€Å"CV† or â€Å"Curriculum Vitae† at the top of a CV or including references are also mistakes that jobseekers should avoid.What’s the one thing that needs to be on every CV?I would say a very strong introduction that skillfully and concisely summarizes what you have to offer as a potential candidate for the job at hand. Get this right, and you will have the employer hooked from the beginning and eager to read the rest of your CV.How can we make sure our CVs are more readable for job boards and the like?Newsflash – job boards are not human! This means they’re programmed to shortlist very quickly by picking up on specific terms and keywords on CVs. In order to make your CV more readable to job boards and therefore increase your success rate in this area, it’s important to submit a CV that is not generic, but targeted to a specific industry. This means making sur e that everything on your CV – from your personal profile to your skills, career history to education and training – supports your expressed aspiration to gain a job in that particular field. This also means that you will be using specific vocabulary related to that field which job boards can pick up on and use to push you higher up the list as a potential suitable candidate.What’s the role of social media in finding a job?The job market has changed significantly over the last few years, and social media now plays an increasingly important role in the process of finding a job. More and more employers are now using social media to directly recruit or eliminate potential candidates, so it’s very important that job seekers learn how to harness social media to their advantage.The first step is by getting involved and setting up a professional profile on the main platforms, namely LinkedIn, Twitter and Facebook, or Google+ if you’re more advanced. This will allow you to start building a credible online brand that will be attractive to employers and recruiters, as well as open up the channels to engage directly with those who hold the decision-making powers regarding your job hunt.What trends in hiring should we be watching closely?I would reiterate the above point and say that social media and its link to job hunting is not about to go away any time soon. In fact, I believe this connection will only continue to grow as technology advances, so if you’re job hunting, make it your priority to jump on the social bandwagon!

Wednesday, November 6, 2019

The Diligent A Voyage Through the Worlds of the Slave Trade by Robert Harms

The Diligent A Voyage Through the Worlds of the Slave Trade by Robert Harms The issue of the slave trade is one of the most controversial ones because this question is not only associated with the problem of slavery, but it is also based on the problem of morality which is related to the discussion of slaves as objects of trade. In his book The Diligent: A Voyage through the Worlds of the Slave Trade, Robert Harms presents the records of Robert Durand who was the first lieutenant of The Diligent, the French slaving ship.Advertising We will write a custom essay sample on â€Å"The Diligent: A Voyage Through the Worlds of the Slave Trade† by Robert Harms specifically for you for only $16.05 $11/page Learn More The French people joined the Atlantic slave trade later than the other European countries such as Britain and Portugal, but the French successes were significant, and the slave trade became the characteristic feature France’s development in the 18th century. Thus, the historic significance of the book is in the fac t that it provides the discussion of the role of slave trade in France during the 18th century. However, it is more important to concentrate on the aspect of morality to understand the French public’s attitude to the problem of slavery in the 18th century. Robert Durand does not demonstrate any signs of uncertainty in relation to the morality of the slave trade, and his position corresponds with the position of the French people regarding the nature of the slave trade, but it is possible to condemn Durand for his attitude because reflecting the public’s visions, he violates the universe moral norms and supports cruelty and violence. Robert Durand’s accounts show that the lieutenant does not feel any qualms about the idea of the slave trade in spite of its brutal nature. According to Harms, Durand was writing â€Å"about selling people exactly as he would have written about selling barrels of wine or loads of wheat. He gave no indication that he felt any sense o f shame or moral ambivalence about his mission†1. Durand’s â€Å"businesslike† and â€Å"matter-of-fact† tone can surprise not only the author who analyzes the accounts but also the readers because this tone is not appropriate to discuss the important moral issue of the slave trade in France of the 18th century2. Furthermore, the young lieutenant does not demonstrate the unique attitude to the problem. Instead, Durand’s accounts represent the attitudes of the majority in relation to the issue of the slave trade because the French public paid more attention to the problems of war, to the issue of famine, and to the economic questions associated with inflation and taxes than to such moral issues as the slave trade in the 18th century. In his work, Harms intends to explain Durand’s position while stating that â€Å"the talk focused on issues of access, profits, tariffs, and bonuses†3. Thus, Durand’s approach to discussing the quest ion was typical for the period, and it was even the â€Å"part of a general mind-set in the seaports of early eighteenth-century Brittany†4.Advertising Looking for essay on american literature? Let's see if we can help you! Get your first paper with 15% OFF Learn More From this perspective, it is almost impossible to state clearly whether the French public supported or not the idea of the slave trade because the actual public discussion of the problem was not observed within different social classes. However, the reference to the social tendencies cannot be used to justify the approach of Durand to discussing the problem of the slave trade. The fact that Durand focused more on recording the factual details of the trade operations and prices and on counting the profits supports the idea that the aspects of morality were widely violated in the French society. It is possible to condemn Durand for his actions because his activities are significantly associ ated with a lot of moral aspects, and Durand could reject the development of the slave trade as any other person in the French society. Nevertheless, many people chose to ignore the issue of the slave trade, and they discussed it only from the perspective of its profitability rather than morality. Slave traders chose their path consciously because the business was risky and problematic. That is why, Durand made his choice without thinking about the moral implications of his actions. In spite of the fact that Durand was one of many people who did not focus on the slave trade as the social problem, this fact cannot be referred to while discussing the problem of condemning Durand’s actions. The slave trade was the business characterized by a lot of problems and contradictions associated with the concepts of the slaves’ freedom and use of their work in France. The records and accounts written by Robert Durand demonstrate his focus on the slave trade as on the profitable bu siness rather than on the moral issue. This approach or attitude is also reflected in the general public’s visions of the question which were typical for the French society in the 18th century. However, in spite of the fact that the moral aspect of the slave trade was not actively discussed in the society, Durand’s attitudes and actions cannot be justified because the man violated simple moral norms and promoted the brutal practice of trading people. Thus, the book by Robert Harms is the important source to research the problem of the slave trade in France as the moral issue with references to the historic significance of the phenomenon. Bibliography Harms, Robert. The Diligent: A Voyage Through the Worlds of the Slave Trade. USA: Basic Books, 2002.Advertising We will write a custom essay sample on â€Å"The Diligent: A Voyage Through the Worlds of the Slave Trade† by Robert Harms specifically for you for only $16.05 $11/page Learn More Footnotes 1 Robert Harms, The Diligent: A Voyage Through the Worlds of the Slave Trade (USA: Basic Books, 2002), 5. 2 Ibid., 5. 3 Ibid., 5. 4 Ibid., 5.

Sunday, November 3, 2019

International public law Essay Example | Topics and Well Written Essays - 2500 words

International public law - Essay Example As per† Michael P. Scharf â€Å"(1995), for more than five centuries, governments have opted universal jurisdiction over piracy on the high seas2. This research essay will make an attempt how universal jurisdiction can be applied by the piracy affected States in apprehending and sentencing the pirates despite of their laws may impede the same. Of late, courts around the globe have banked upon universal jurisdiction (hereinafter will be referred as UJ) which is being used to defend proceedings against supposed perpetrators of crimes on international sea waters. The doctrine of UJ explains that a country can initiate legal action to indict offences to which it has no link or connection at all- the jurisdiction will be footed upon purely on the extraordinary barbarousness of the said conduct. As per UJ, any country can initiate legal action for universal offenses, not taking into consideration at all the objection of the victims and defendants’ home nations. However, there is no globally codified definition of UJ, the notion, it has been signified, allows nations under international law to initiate legal action on some offenses that are committed in foreign nations, in spite of any link with crime and in the absence of any nexus provided by other grounds of prescriptive jurisdiction acknowledged by international law. An assertion of UJ can usher conflict and possibly create hostility among nations since it can be assumed as an encroachment on the sovereign authority of the nation that has traditional prerogative or jurisdiction over the offense3. For many hundreds of years, UJ was made applicable to only to piracy offenses. Proponents of UJ have tried to establish its legality by invoking piracy as a precedent, inspiration and justification4. As per Randall, under UJ, any state is having the right to punish an offender

Friday, November 1, 2019

Digital Audio Industry Essay Example | Topics and Well Written Essays - 1750 words

Digital Audio Industry - Essay Example There is, however, a transition in progress. Much of the audio equipment used today is digital inside. The development of digital technology in the last half a decade has been significant to changing the way people communicate. The market is set to welcome a digital audio networking technology. The various advantages of digital over analog signals include that you can pick up or transmit multiple audio signals over a single connection. Digital signals are also less prone to attenuation and noise, and the degradation and delay that the multiple A/D and D/A conversions can be avoided. The process of audio distribution, processing, and even mixing can be undertaken in a digital domain. Despite these advantages, however, digital distribution has not become as popular as investors would have hoped or expected. Unfortunately, the principle reason for the lack of popularity and the low rates of sales is quite simply that the digital products offered so far can be described as both proprietary and inflexible. A viable product to introduce to the market at this point - to put an end to this digital resistance is one that is groundbreaking in the field of digital audio networking technology. ... t will open the doors and pave the way for digital technology to live up to its full potential; a product that links together all the benefits of digital audio technology and makes these accessible to users across Australia and the world will truly be able to leverage digital technology for future enterprises and innovations in the field. Market Analysis Although the market research information on digital audio usage in Australia is not widely available, it is viable to regard the situation in the United States as something of a case study comparison to the situation in Australia. In the United States, one of the most telling examples of the problem surrounding digital media is provided as an example by Sirius Satellite Radio. According to one US-based market research company, Bridge Ratings (2006) projected that the weekly come for analog radio would slide from about 95%, where it is currently, to 70% by 2020. This is an indicator for increased demand of the digital technology. In their 2006 report, Bridge Ratings established that satellite radio should reach over 34 million users by 2010 and 60 million by 2020. A condition of this, however was that the satellite radio/digital radio model would have to alter its current status of only very small market penetration. The market penetration was estimated to be about 555,000 by year end and this was noted to be best efforts to have HD improving to almost 20 million in 2010 and 46 million by 2020. Another part of the problem was evidence that the advent of HD radio essentially coincided with the growth of Internet radio. Internet radio, unlike digital audio and its presentation in satellite radio, is highly popular. It is also set to benefit greatly from pervasive Wi-Max or Wide Area Wireless Access which will bring

Wednesday, October 30, 2019

'Energy infrastructure often involves cross-border mega-development Essay

'Energy infrastructure often involves cross-border mega-development projects. International law is equipped to deal with the env - Essay Example Developed countries invest in developing countries for their own interest while this results beneficial for the host country too.1 During this entire process of launching a new energy project cross borders, the number of problems and issues are countless. Sometimes this mega energy project faces challenges and creates issues on a global level.2 These may include environmental, human, social, political issues etc. To overcome and to respond to these issues as they may threaten themselves and the world is very important. In this regard international laws are designed so as to maintain and ensure that proper scheme and strategy is being followed and that there are no threats and the project will not in any way harm the environment or humans or any other factor of that country or the world. This paper is aimed to study the effectiveness of the international environmental laws and the challenges faced by the energy mega projects cross borders. Moreover the paper will also discuss their ef fects on the environment and human lifecycle.3 Before launching or planning any energy-mega development project on cross borders, the owners, the engineers, and the project managers have to go through all these policies and laws so as to ensure that their project is in accordance with all the legal laws and regulations and will in no way harm or destroy the environment or human challenges. This will also decrease the chances of failure of the project.4 Mega Energy Projects and International Laws Mega energy projects are one of the most influential entities in the domain of economic growth for any country in the modern world. The utilization of energy in the age of industrialization has immensely increased and it has become a need to develop any country in the economic system of the world.5 The need of energy in order to maintain the development is fulfilled by several energy projects. These energy projects include dams, hydro power plants, gas pipelines and several more to its list. 6 The globalization has congealed each aspect of this world in which all the states are interlinked with each other with the relationship of dependency. Due to globalization, cross border energy projects were firstly introduced which are considered as popular diplomatic agreements among states. The cross border energy mega projects are considered to be the significant force of diplomatic alliances and economic growth for all of the agreed states involved in any certain energy mega project.7 These energy mega projects are not independent of laws on the basis of which the economic growth is evitable. International laws are those laws which involve the common consent of numerous states and nations upon it.8 It is a set of rules which is accepted and generally regarded as the binding force between the nations, even those which are involved in any kind of dispute. International law does not only work as the mediator between the disputed parties that are the public and the stake holders o f energy mega projects but also as the regulator in this diplomatic act.9 The set of international law contains numerous legislations regarding human rights, environmental laws, laws regarding sovereignty and several other laws which are based on past disputes and judicial decisions.10 Cross border energy mega projects often involves more than two states in which international law comes to play its intrinsic role to mediate the consent among the nations. The involvement

Monday, October 28, 2019

Einstein’s statement Essay Example for Free

Einstein’s statement Essay According to Einstein’s statement that Memory is deceptive because it is colored by todays events one should take a concrete position in order to prove it or not. There is nothing frozen in the cycle of life, everything is in flux. The process of memorizing information around is amazing at a glance. However, there should be an explanation of why human beings get stuck on what they know about a definite thing or event, and do not want to step back not a jot. I think that there are several responses on what Einstein once said. Hence, memory can be deceptive for a man, as it refers to the past and to the present only. Here comes a logic evaluation of the Einstein’s statement which designates the idea of what is known to people currently and what is not. Thereupon, it is a matter of contradiction between three states of time, so to speak: past, present, and future. It goes without saying that the first two relate to what is recollected in our memories. On the other side, the future is a mystery for every human being. Memory does not apply to the future events. It is about to gain momentum, as we may call it, of what has been predicted and what it comes out to be as a result. However, there is an aspect of memory which relies on peoples’ suggestibility (Platek, Keenan, Shackelford, 2007). This feature of memory can serve as pseudo-persuasiveness in what has not happened yet. Within my remembrance, I have too many cases when I could state that memory is really deceptive, and is based on some evidences at hand. It was when I tried to win in lottery. I was sure that a fortune will help me. Nevertheless, I tried to work out a specific formula on finding out the â€Å"receipt of hitting jackpot† at once. My memories could give me just the examples based on the experience of many millions of people who failed to reach out a definite circumspect approach toward solving the enigmatic mystery of where the luck is. As a result, I just spent a pretty some of money, as related to all cases when I bought a bunch of lottery tickets. It fell into nothing at all, unfortunately. However, since that time I have been working over a philosophical attitude toward what knowledge is. Furthermore, it became interesting to me that memory can become vague in some moments, as it complies with physiological processes as well. Thus, memory does not just colors today’s events and gives no answer on what will become tomorrow. It also makes people realize the things going on all around. There is an assumption that the hidden power of brain can work miracles in perceiving events of tomorrow. People can just change their consciousness in order to discolor reality and appear in parallel worlds. However, it is just a hypothesis which Einstein once claimed during his investigation of the concept of time as such. To sum up, memory complies with the past and the present. It has no connection with the future. Hence, people are misinformed about what awaits them in future. In turn it proves the idea that memory is deceptive and that it is colored solely in accordance with today’s events. That is the argument for getting the properties and nature of memory in brief. Reference Platek, S. M. , Keenan, J. P. , Shackelford, T. K. (2007). Evolutionary cognitive neuroscience. Boston: MIT Press.

Saturday, October 26, 2019

integrated marketing and the many factors Essay -- essays research pap

â€Å"Integrated marketing communication simply recognises the need to plan and build up all relevant marketing communications so that they work together in harmony to the greatest effect with greatest efficiency† (Pickton and Broderick, 2001: 47) Linton and Morley â€Å"list ten potential benefits of integrated marketing communications† (Linton and Morley 1995: 124) †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Creative Integrity †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Consistent Messages †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Unbiased Marketing Recommendations †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Better Use of Media †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Greater Marketing Precision †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Operational Efficiency †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Cost Savings †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  High-calibre consistent service †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Easier working relations †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Greater agency accountability In brief the value of IMC is that it will help an organization †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Assess the market and set their objectives †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Hone communication messages and target key stakeholders †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Leverage resources †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Build internal databases and marketing resources †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Tie together the tone and style of all corporate communications, collateral and advertising It is without question the main reason for using any combination of the core marketing activities is ...